Three great reads (March 6, 2025)

Better product ideas, AI, and OKRs

The tool that will help you choose better product ideas (Itamar Gilad)
I’m not a fan of ICE for prioritization, but if you want to use ICE or similar, here’s a straightforward and effective starting place. Itamar Gilad's article presents a helpful tool for choosing better product ideas, which can be crucial for startups. More than framework, it provides a multi-step process for evaluating ideas. The author also provides a clear framework for assessing these factors, making it easier for founders and product leaders to make informed decisions. About 6 minutes. (Link)

If you’re so smart, why can’t you die? (Collin Lysford)
Like most of us, I'm increasingly using Generative AI, and this article is helping me adjust my priors regarding what Gen AI is good for today, what it might be better at tomorrow, and where the industry is heading. This post explores models for intelligence, death, and growth. About 10 minutes. (Link)

How to run an OKR retrospective (Jeff Gotthelf)
One of my clients is led an OKR this week—and I’m sure it went great. Too bad I didn’t have this article to share with them. While I don’t love them (OKRs are the second common framework this week that I don’t like), they are a common tool to set strategy and measure results. This article provides a helpful framework for conducting OKR retrospectives and includes a template and a suggested process for conducting the retrospective. This is a valuable resource for any team looking to improve their use of OKRs. About 9 minutes. (Link)